Absolut Vodka unveils new bottle design

Absolut Vodka has announced a new bottle, the brand’s biggest design update since 1979.

Pernod crafts Absolut range for bartenders

Pernod Ricard USA has announced the launch of the on-trade exclusive, Absolut Craft, a new three-product line of its Swedish vodka brand, co-created by bartender Nick Strangeway.

Absolut reports 6% growth

Absolut Vodka, part of the Pernod Ricard group, has revealed that its annual sales value and volume grew by 6% during the period July 1 2010 to June 30 2011.